the range matters
ghostwriting
FICTION & NOVELS
screenwriting
You have a book that could change how your industry thinks. Most ghostwriters will write it—few will architect it so it actually does that job.
Nearly 30 books for executives, thought leaders, and public figures. FranklinCovey. Fortune 500 leaders. Category-defining entrepreneurs.
The credential isn't the point. The result is.
screenwriting
FICTION & NOVELS
screenwriting
Your story deserves more than a document. It deserves an audience. The gap between a script that sits in a drawer and one that moves people comes down to one thing: structure.
The Best Christmas Pageant Ever (Lionsgate, 2024). 92% critics, 97% audiences. Top 40 Box Office.
Narrative structure that moves audiences isn't theoretical here.
FICTION & NOVELS
FICTION & NOVELS
NARRATIVE STRATEGY
You can take storytelling advice from someone who has read a lot of books about it. Or you can take it from someone who has actually done it professionally—across formats, audiences, and genres.
Bad Unicorn trilogy (Simon & Schuster, 250,000+ copies worldwide).
When story structure is the job and not the hobby, it shows.
NARRATIVE STRATEGY
LEARNING ARCHITECTURE
NARRATIVE STRATEGY
Your team is full of people whose job is to move others with words—and most of them have never been taught how story actually works.
Not the theory. The mechanics.
I've taught marketing executives, brand managers, and sales leaders the art and science of narrative—including Micro-storytelling, where every principle compresses to 20 words or less.
Once you learn it, you'll never write a subject line, a slide headline, or a pitch the same way again.
LEARNING ARCHITECTURE
LEARNING ARCHITECTURE
LEARNING ARCHITECTURE
Your training isn't producing behavior change. That's a structure problem, not a content one.
People don't change because they heard something new. They change because the right architecture made it impossible to ignore.
Built for FranklinCovey, VitalSmarts, ZengerFolkman, and global organizations across four continents.
THOUGHT LEADERSHIP
LEARNING ARCHITECTURE
LEARNING ARCHITECTURE
You're credible in the room. You need to be credible before you walk in.
The leaders who own their category didn't get there by producing more content. Instead, they built a framework so specific to their experience that no one else could claim it.
I help executives find that framework and turn it into the books, IP, and platforms that make them the obvious choice before the conversation starts.
Get unstuck
Many thought leaders struggle to turn their insights into a book. Often, they fail to recognize their natural strengths and, as a result, don’t lean into them. Click on the free style assessment below to uncover your primary and secondary thought leadership styles, along with tactical advice on how to leverage them.
Video Library
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